India, with its rich cultural heritage, diverse landscapes, and historical significance, has always been a magnet for travelers worldwide. Over the years, the travel industry has witnessed a revolutionary shift, thanks to the emergence of Indian tourism startups.
These innovative ventures are leveraging technology and creativity to offer personalized, sustainable, and immersive travel experiences. Here’s a detailed look at the top 10 Indian tourism startups in 2025 that are reshaping the future of travel.
1. Thrillophilia
Thrillophilia has been a game-changer in adventure and experiential travel in India. It connects travelers with unique activities and local experiences, creating unforgettable journeys.
Key Features:
- Over 10,000 curated activities
- Focus on offbeat destinations
- Easy-to-use booking platform
Thrillophilia’s commitment to providing hassle-free and unique travel solutions has made it a favorite among millennials and Gen Z travelers.
2. MakeMyTrip Experiences
While MakeMyTrip is already a household name, its dedicated focus on “Experiences” has brought a fresh perspective to travel planning. This arm of the company caters specifically to curated experiences and packages.
What Makes It Unique:
- Tailor-made holiday packages
- AR and VR-based destination previews
- Sustainability-focused travel options
By blending technology with personalization, MakeMyTrip Experiences is setting new benchmarks in the travel industry.
3. EcoCations
EcoCations specializes in eco-friendly tourism, promoting sustainable practices while offering luxurious stays amidst nature.
Highlights:
- Eco-lodges and boutique stays
- Carbon-neutral travel itineraries
- Community-driven tourism projects
EcoCations is perfect for environmentally conscious travelers looking to minimize their footprint while enjoying a unique holiday.
4. WanderOn
WanderOn targets group travelers, providing pre-designed itineraries that ensure hassle-free trips filled with adventure and camaraderie.
Core Offerings:
- Fixed departure group trips
- Budget-friendly packages
- Focus on creating social travel communities
With a youthful vibe and vibrant marketing, WanderOn has become the go-to platform for solo travelers looking to join a group.
5. TripShire
TripShire combines AI-driven technology with human expertise to create hyper-personalized travel itineraries for every type of traveler.
Key Features:
- AI-based trip planning
- Real-time travel recommendations
- Seamless integrations with local guides
By making trip planning as simple as a few clicks, TripShire ensures every journey is tailored to individual preferences.
6. Airblack
Airblack is redefining experiential travel by offering live, interactive workshops and experiences hosted by local experts.
Unique Aspects:
- Hands-on workshops like pottery, cooking, and craft-making
- Hosted by local artisans and experts
- Emphasis on learning and cultural exchange
Airblack’s platform allows travelers to immerse themselves in the local culture like never before.
7. PickYourTrail
PickYourTrail empowers travelers to design their itineraries using its intuitive platform, ensuring flexibility and personalization.
Why It Stands Out:
- DIY trip customization tools
- Transparent pricing
- 24/7 customer support during trips
Its innovative approach to travel planning has made PickYourTrail a favorite for tech-savvy explorers.
8. Trotter’s Den
Specializing in offbeat travel, Trotter’s Den introduces travelers to unexplored destinations, ensuring memorable and unique experiences.
Top Features:
- Focus on rural and tribal tourism
- Immersive storytelling by guides
- Small-group expeditions
Trotter’s Den is perfect for travelers seeking authentic, off-the-grid adventures.
9. Ithaka
Ithaka provides a travel concierge experience, matching travelers with local experts to plan their trips seamlessly.
Key Features:
- One-on-one travel planning assistance
- Mobile-first platform
- Personalized destination guides
Ithaka’s hands-on approach ensures travelers get insider knowledge and tailored advice for every destination.
10. SaffronStays
SaffronStays focuses on providing private villa stays across India, offering an alternative to crowded hotels and resorts.
Highlights:
- Heritage properties and modern villas
- Personalized hospitality
- Family-friendly and pet-friendly options
SaffronStays combines luxury with exclusivity, making it a preferred choice for intimate getaways.
Why Indian Tourism Startups Are Thriving
Several factors have contributed to the success of Indian tourism startups:
- Technological Advancements: Startups are leveraging AI, AR, and VR to offer better travel experiences.
- Rising Disposable Incomes: With increased spending power, travelers are seeking more curated and personalized trips.
- Focus on Sustainability: Eco-friendly tourism is a major draw for modern travelers.
- Pandemic Recovery: Travel startups have adapted quickly to post-pandemic needs, including safety and hygiene.
- Emphasis on Experiences: Tourists today value unique experiences over traditional sightseeing.
The Future of Indian Tourism Startups
The Indian tourism industry is set to grow exponentially in the coming years, and startups will play a pivotal role in this transformation. With a focus on innovation, sustainability, and personalization, these ventures are redefining travel norms. By embracing emerging technologies and catering to diverse traveler preferences, Indian tourism startups are well-equipped to thrive in a competitive global market.
Conclusion
The top 10 best Indian tourism startups in 2025 are driving the evolution of the travel industry in India. From eco-friendly initiatives to tech-driven solutions, these companies are catering to the varied needs of modern travelers.
Whether you’re an adventure enthusiast, a culture buff, or someone looking for luxury and exclusivity, these Indian tourism startups ensure your travel dreams come true. With their innovative approaches and customer-centric models, the future of travel in India looks brighter than ever.
