Ikea’s Ingka Centres and Le Marché Partner to Launch Supermarket in Gurugram’s Lykli Meeting Place 2023
Ikea’s Ingka Centres and Le Marché Partner to Launch Supermarket in Gurugram’s Lykli Meeting Place 2023
Le Marche and IKEA-owned Ingka Centres struck a contract to allow the store to open on the bottom level of the Lykli gathering spot in Gurugram.
The supermarket occupies 2,676 square metres. An exclusive grocery store idea for India has been created by Le Marche. The store will have one of the broadest selections of food items available at all price ranges.
Le Marche India’s CEO, Amit Dutta, remarked. “In keeping with the spirit of providing a best-in-class experience to our customers, we have crafted a unique “one in a city idea” specifically for Lykli Gurugram meeting place to ensure that our visitors get an experience like none other,” the company said.
Vasco Santos, Global Sales & Leasing Director, Ingka Centres, stated: “Together with our partners, we will work to deliver one-of-a-kind experiences for the many people of Delhi-NCR and make Lykli Gurugram the destination to build emotional connections, eat, work, play, and recharge.”
The opening of Lykli Gurugram is anticipated for late 2025. The gathering spot, which combines food and entertainment, has been created to fulfil local requirements and will be anchored by an IKEA store.
The Meeting Place idea by Ingka Centres is considerably different from the usual mall since it offers a mixed-use location where “many people” may come together to work, play, meet, and buy.
The new facility, which cost over Rs 3500 crore to complete, is anticipated to get 20 million visitors a year.
Ingka Centres and Le Marché have recently announced a groundbreaking partnership to open a supermarket at Lykli Meeting Place, a community-centric shopping and recreational area located in Gurugram, India. This collaboration signifies a significant move for both companies as they strive to revolutionize the retail experience in one of India’s fastest-growing cities.
Ingka Centre is a division of the Ingka Group, which is the principal owner of the IKEA Group of companies. With numerous locations worldwide, Ingka Centres primarily focuses on developing community-centric meeting places that go beyond mere shopping centers. These meeting places are designed to offer a variety of experiences that include dining, leisure activities, and of course, shopping.
Le Marché, on the other hand, is an upscale supermarket chain that has established itself as a leading name in India for high-quality groceries, including imported goods and gourmet products. Le Marché has been a staple for shoppers looking for quality and variety.
The collaboration aims to offer a unique and modern retail experience that aligns with the evolving consumer demands. Ingka Centres brings to the table its experience in creating community spaces, whereas Le Marché offers its expertise in offering a curated range of groceries and household items.
Lykli Meeting Place is designed to be more than a shopping destination; it’s intended to be a community hub. Le Marché’s supermarket will contribute to this vision by offering various in-store activities and events, aiming to make grocery shopping a community event.
Both companies are committed to sustainability, and the new supermarket will feature eco-friendly practices like minimal packaging, waste management, and the use of renewable energy.
With the help of technology, the partnership aims to provide a seamless online-to-offline retail experience.The supermarket will have an open layout, making it easier for customers to browse through the store. Digital signage will offer easy navigation, and there will be multiple experiential zones where customers can try out products before purchasing.
Given Le Marché’s reputation for offering a wide range of products, shoppers can expect an eclectic mix of local, national, and international products.
The store plans to implement self-checkout systems and a mobile app to assist in shopping, alongside traditional customer service. From eco-friendly packaging to reducing carbon footprints, the supermarket aims to be a role model for sustainability in the retail space.
The presence of a supermarket as popular as Le Marché is expected to attract more visitors to Lykli Meeting Place.Regular events and workshops will likely lead to greater community engagement.The collaboration aims to set new standards in retail, especially in the context of sustainable and community-based operations.
The partnership between Ingka Centres and Le Marché to open a supermarket at Gurugram’s Lykli Meeting Place promises to be a game-changer in the Indian retail landscape. By combining Ingka Centres’ expertise in developing community-centric meeting places and Le Marché’s specialization in offering a high-quality range of products, the collaboration is all set to offer a unique, sustainable, and technologically advanced retail experience that goes beyond traditional shopping.
It remains to be seen how this collaboration will influence the retail industry, but initial signs suggest it could set new standards for retail experiences in India and possibly even globally.
