Fashion is all about beauty, boldness & Attitude, Meet Shivani Singh from BagItUP and see how her venture is changing the fashion verticals
Multiple times rather almost everytime in lot of my articles I have mentioned, Entrepreneurship needs no age, its not a age thing, its not the education thing, it has nothing to do with you being rich or poor, nothing to do with your being MBA or just school dropout, entrepreneurship has nothing to do with fancy degrees or you being a well established, mature 50-60 year old person, entrepreneurship is just a feeling, a attitude, a approach to do something different from the league.
A lion will remain a lion no matter how small or young. Today we are proud to present one of the youngest entrepreneur in our magazine Shivani Singh Narvariya.
Shivani is just 19 years of age and is still in her college but her venture Bagitup is doing pretty well. She started this venture during her school days. A lot of times when I meet people, they always say that they are full of ideas but are scared to try it, they lack funds or courage to start and I always tell them that entrepreneurship is not about money its about your idea, its about your courage and do or die attitude. If your idea is good, holds potential you never need to worry about funds and funds will itself flow to you. Just dont hold back your ideas and implement it, who knows tomorrow you could be the next Entrepreneur of the year. You will never know what future has planned for you until you execute.
Shivani has been quite influential among her friends, relatives and network to suggest them up-coming trends with her knowledge in fashion industry and this motivated her to start her own e-commerce venture in designer clothing and apparels. Lets meet this very young entrepreneur and see what she has in her mind for her venture.
Nota Bene– Shivani’s Venture Bagitup is a answer to all those people who says you need funds, team, time to start a venture. You do not need any team or funds to start a venture, a lion hunts alone and Shivani is the perfect example. Lets meet shivani and our entire team of Inventiva wish her all the very best and extend full support for all her future endeavours.
1.What is the Name of Your Venture? Any specific reason for this name?
BagItUp– Name was suggested by a friend based on our mindset while shopping. Providing with an exclusive collection of clothes and accessories, we attract our customers to buy items which describes them the best and buy it before its out of stock.
2.Who is your target Audience/clients?
My target audience are the females who love to shop online and the ones who don’t have time to step out and shop because of their schedule, so we are making it easier by presenting all latest fashion and trends on their doorsteps.
3.Where is your venture based (city, state, country) & What are your geographical target areas?
My venture in based in delhi, india . I started with targeting buyers in delhi but then we grew to shipping our products worldwide as of now.
4.What problems does your venture resolve? What are your products or services?
My venture is all about the latest fashion and trends of clothing and accessories . we tend to create new ideas and trends amongst the shoppers by blogging about them or featuring them on social media. As we all know how influential has social media become in our lives now.
5.Share the idea or story behind the venture. How did it came to an existence? What motivated you to start your own venture?
BagItUp came into existence after I completed my school in 2015. I was always driven by the idea of creating new fashion trends ever since I was in boarding school. during dance shows or in our free time on weekends we used to mix match our clothes or try something new every time in our dance competitions. We used to design our costumes mostly by creating fusion and complement them with various accessories . so as when I was done with my school I started selling products amongst my known mates and friends. And motivating factor was when I realized how important it is stand out from the whole crowd who are just working to earn their living while only few take steps to create what they always dreamt of. That how it all started.
6.Who are your biggest competitors and how do you differentiate yourself from them?
My biggest competitors are definitely ahead of me but I am working every second towards my customers to gin their trust and provide them with what they are looking for. I take every query personally and understand their requirements.
7.How did you identify your co-founder? Tell us some thing about your co-founder/s
As of now I am the sole owner of my venture.
8.How did you hired your first team members? What skills Do you want in your employees/team?
Yes, I am hiring interns during summers and the plan is to create a loyal team consisting of people who are well aware of social media and can communicate well with our clients. I realised this soon after when I wasn’t able to communicate much with my customers once during my exams.
9.What expansion plans are you looking for the next 2 years, next 5 years?
Plan for the next 2 years is to enlarge our venture with more of high end brands on our website and launch an application for ios and android users. And also there are various plans like adding products for men’s clothing and accessories as well.
10.Where do you want to see yourself in next 10 years?
In next years I see myself working with an amazing team and being a competitor for all the other online ventures.
11.What are your goals over the next 1, 3, 6 and 12 months?
Goals for next 12 months is to create an audience for men’s wear as we are soon launching collection of men’s wear clothing and accessories also. I have even planned to connect with various public figures for advertising for our venture.
12.Have you raised any funding? Or have any plans for the funding?
No, I didn’t raise any funding, though my dad was always a helping hand in need. Yes, there are plans to raise funding in future but not any sooner.
13.What were the problems you faced during the starting days and how did you resolve them?
The problems I faced during my starting days were of connecting with an audience, gain customers trusts regarding the quality of our products. Connecting with suppliers was also took time
14.What was the most challenging part of your journey till now? How did you overcome those challenges?
It took me a year to make it in full run, because definitely, it wasn’t a cake walk. Building contacts with manufacturers and gaining customers after that took a lot of hard work. It’s always a big task to deal with customers and gain their trust and guarantee them how our products will be worth spending their money on. I took help from my friends and personally messaged every possible known person to recommend and share Bagitup. As I started with Facebook, it got easier gaining some amount of attention. However, while selling my products I realised how customers prefer to buy according to their requirement and demand, henceforth I decided to even sell custom made dresses on Bagitup. That helped me increase my sale to a double.
15.Are you married, single or in a relationship?
I am 19 and single
16.What are your hobbies? What do you do in your non-work time?
My hobbies are to read books and apart from that I spend my time analyzing the latest trends on social media. I was always a sportsperson but now since I don’t get time to play tennis myself I indulge myself in watching the matches.
17.Whats your favorite food & holiday destination?
My mom is the best cook in the whole world, not just saying but she actually is. I love everything she makes , especially biryani and noodles. And I have always loved hill stations and one of my best experience was in Kashmir, its really a surreal place.
18.Whom do you consider your idol or biggest motivator?
My biggest motivator is my father , no wonder why. He has always motivated me to work towards my goals everyday. When I see him work every second , I know what kind of determination it takes to achieve our goals. He has always taught me to be consistent with whatever you do be it studies or work. He remind me everyday how every single customer is important .
19.What do you feel is the major difference between entrepreneurs and those who work for someone else?
When you’re working for someone, your level of achievement is limited, you get timely promotions and when you’re an entrepreneur or self employed you are not limited with your achievements and work . and the happiness of achieving something for yourself is a whole new level, believe me.
20.If you had the chance to start your career over again, what would you do differently?
Umm if I had to start my career once again , I would go for fashion designing.
21.How has being an entrepreneur affected your family & Social life?
My family is proud of me, they have hops for me making it really big someday. And as far social life is concerned I have always had a small circle and they encourage me a lot and they are always there when I am going crazy and i need to make a decision . and critics and judges are always going to be there, you just have to do your thing.
22.Anything, you would like to say to our readers or upcoming entrepreneurs?
Yes, I have to say that don’t let anyone decide your future, take advice , take suggestions from the ones who know, but don’t take a step back. And it’s never too late to work upon your dreams. And for entrepreneurs, just be consistent with whatever you do, don’t stop because success doesn’t come overnight.
23.Tell us something about your education & family background.
I am currently pursuing bachelors in business economics from shivaji college , university of delhi. I did my schooling from scindia kanya vidyalaya, Gwalior.
24.What is your USP which makes it unique & different from other start-ups in similar domains.
My USP is that I attend my every client personally analyzing what there requirement is and what suits them the best and then suggest them what to buy and also I am providing custom made outfits also , so its easy to attract customers as no matter what they are going to be satisfied .
25. What do you think is the biggest threat to the success of small businesses & Start-ups today?
I wouldn’t say threat but awareness about social media is really important for a business. People are more engaged now days on social media it’s easy for us to update about our services and products. There are various ways to grow your business through social media and Google. So this awareness is really important.
26. Do you consider yourself successful and by what means do you measure success?
I will consider myself courageous to start the venture myself but not successful yet. I will achieve that when I’ll be able to take my venture in the league of the biggest online ventures and startups
27. Please share complete name, address, phone number, email id & website of Your Business & Contact Person
Shivani Singh Narvariya,
9971331070
[email protected]
www.bagitup.in
