Are you planning to make your career in digital marketing and want to get a clear idea about the average fee or cost for a digital marketing course? 

Do not worry! You are in the right place. By the end of this article, all your queries related to the digital marketing course fee will be cleared. 

There are no two opinions that digital marketing is the need of an hour. It is one of the trending and bright careers today, having infinite opportunities. To become a digital marketing expert, it’s essential to learn new techniques and update skills. For this, one needs to join a digital marketing course and get expertise in one specific field.

With the evolving time and demand of the marketing world, the cost of digital marketing courses also varies. There are various well-renowned institutes in India offering digital marketing courses at varying cost. Now, without any further discussions, let’s dive into this article to know more about digital marketing program prices and factors affecting its cost. 

Training Program Types and Cost 

There are basically two types of program through which one can get expertise in digital marketing. One is via e-learning, and the other is a classroom program. The cost for both the program types varies. 

If we talk about digital marketing classroom program costs in India, then some of the institutes have a huge fee structure, some have an average fee structure and others have a reasonable one. 

By browsing over the internet, you will find many numbers for the digital marketing course fee. As per my research, the highest cost for the digital marketing course is approximately 60,000 to 75,000. The institutes who are offering the marketing course at the medium price are nearly 30,000 to 40,000, which is easily affordable by middle-class families. But if we talk about the minimum cost of a digital marketing course, then it is between 8000 to 15000, including common modules. 

Well! As per the analysis, I would recommend you to join the institutions that are providing digital marketing courses at medium range because they will not only provide you excellent knowledge but also value your money. 

No doubt, the institutes offering the course at the lowest fees may cover all the modules of digital marketing courses, but there are chances that some institutes might be fake. So, don’t be in a hurry while choosing an institute offering a digital marketing course just by looking at its fee structure. 

Indeed, online digital marketing courses cost less and some are even available for free, but the practical experience you will get in the institutes is unbeatable. There are some institutes which charge their online training course according to modules and course availability. 

But still, if you want to become an online certified digital marketer, then make sure you do proper research and choose the institute which covers all the concepts of digital marketing at an affordable price. 

No matter whether you want to get digital marketing training in Bangalore, Hyderabad, Delhi, Pune, etc. , spend some time and compare the actual cost and get certified from one of the recognized institutes in India.

If I am not wrong, then some of you might be thinking that why the cost of institutes varies so much for the same course. If yes, then don’t forget to scroll down and know the reasons. 

Factors Affecting the Cost of a Digital Marketing Course

It’s not only the one factor that affects the cost. There are various factors that directly impact digital marketing course fees. Let’s take a rundown at some of them. 

Factor 1- Course Quality

Quality is one of the most critical factors that directly affect the digital marketing course fee. With the change in technology, marketing and SEO techniques also change. So, it all depends upon the content of the course. If the resources and material of the institute is according to the latest trends and include new updated techniques, then there are chances that the price of the marketing courses increases.  

Factor 2- Location  

Location is one of the other factors that have a huge impact on the price of digital marketing courses. If we talk about metro cities like Delhi, Mumbai, Bangalore, etc., then the cost, of this course, is high. As people cannot afford to spend the same; therefore, the cost varies according to the cities. So, if you are looking for a good institute at less price, then you can choose 2nd or 3rd tier cities. There you will find many good institutes that are providing digital marketing courses at an affordable price. 

Factor 3- Mentor Profile and Skills

Without proper guidance and support, it’s challenging to learn the right skills. Thus, trainer skills play an essential role in the course fees. Most institutes charge high cost if they have industry experts or super skill trainers. Because institutes also have to pay the trainers/mentors having expertise in their field. So, if you want to learn the digital marketing skills from the mentors, then you might have to pay a high amount for the respective course.  

Factor 4- Institute Reputation

More is the institute’s reputation; higher is the course fee. Let’s clear this point with an example. You might purchase a thing that is branded and popular than the other. No doubt it’s expensive, but still, we prefer purchasing the branded one. So, it’s all about the popularity and awareness of the institutes due to which the cost of the digital marketing course varies. 

Factor 5- Job Guarantee

We all choose the institute having 100% job assistance. No doubt, institutes promise to provide job placements, but they ask for the high course fee. Thus, it can be said that the job guarantee is directly proportional to the course fee. So, if you want to join a good digital marketing course, then make sure the institute you are planning to choose provides the guarantee. 

Click here to know more about digital marketing courses, colleges, etc. 

In a Crux

Indeed, various colleges provide digital marketing courses, and the cost of these courses varies from city to city within India. So, whenever you choose to build your career in this field, make sure you have a proper understanding of the course price. 

Hopefully, the information mentioned above will make you understand the digital marketing course cost and why it varies. Furthermore, if you still have any queries regarding the digital marketing profile, then feel free to ask by dropping a message in the comment section below. 

So, what are you waiting for? Put a step forward towards your career and become a certified digital marketing expert. 

Prefer reading: Everything You Need To Know About a Career in Digital Marketing.